Certified Dietary Manager (CDM) 2025 – 400 Free Practice Questions to Pass the Exam

Question: 1 / 400

The first step in establishing a take-home meal program for staff and surrounding neighborhoods is to:

Decide on the menu items

Identify potential customers

Develop a marketing strategy

Develop a business plan

Developing a business plan is the correct first step in establishing a take-home meal program for staff and surrounding neighborhoods. A business plan outlines the goals and details of the program, including the target market, menu items, pricing, marketing strategies, operational plans, and financial projections. It provides a roadmap for how the program will be developed, implemented, and sustained over time. Before deciding on menu items, identifying potential customers, or developing a marketing strategy, having a comprehensive business plan is essential for ensuring the success and sustainability of the take-home meal program.

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